Riviera Holiday

La Flor's recent opportunity in collaboration with graduating school Made Institute, presented a notable accomplishment. Owning a great appreciation for vibrant colors and flowers, the Philadelphia Flower show was a long standing tradition for La Flor’s founder and her abuelita (English translation: grandma). Additionally, La Flor means “the Flower” in English. So, when the brand's SS19 flower petal dress was selected by the Pennsylvania Horticultural Society to be a part of the Galleria Haute Couture division and displayed at the Philadelphia Flower Show 2020, the family was convinced that abuelita had a special part in this project all the way from heaven. In the midst of a magical world of flowers that exuded a beautiful Riviera holiday theme, La Flor’s sunset-orange, iridescent, petal dress inspired the winning floral arrangement at the exhibit.

The colors, dress and flowers all came together for a lovely display. The exhibitor placed first.